This article is for educational purposes only and does not cover legal, financial, or tax advice. For specific advice that applies to your business, please consult a professional.
4 Ways To Prepare Your Business’ Outdoor Space For Winter in 2022 Winter is near, and for businesses with outdoor spaces, this means making arrangements to ensure the comfort of the customers when it is cold. Consumers say they do not care about the cold. The Square's Future of Commerce Report shows that 65% of them can choose outdoor seating even when it's cold outside.
Also, outdoor areas are an important source of income. According to Fast Casual, staying out can increase your income by up to 30%, no matter what type of institution. External switching has been instrumental in helping businesses continue to operate while restricting domestic activity as a result of the epidemic.
Here are some ways to make your temporary parklet or outdoor space more comfortable in winter.
Ways to winter in your outdoor area
1. Invest in support agencies
Inquirer survey revealed that while customers may be comfortable in cold climates, wind or wetness can be shortcuts. Outdoor dining facilities such as geodesic houses, glass sheds, blazing tents, yurts, or pods are a great way to provide the cover needed for inclement weather. These designs add some privacy to your space - perfect for dinner days - and ensure a certain social distance. You can also create art with their design and add features that will appeal to customers.
For example, Mediamatic Eden, a vegan restaurant, offers meals with a few pounds of glass that offer a view of the ocean, while Lafayette and Daniel use private dining booths designed "as dressing rooms on the Mediterranean coast," according to New York Times reporter Pete Wells.
The layout you choose will depend on your budget, the size of your space, and the ambience you want. Keep in mind that outdoor structures can be dangerous to health and there may be regulations regarding the use of certain buildings. For example, individual dining pods were banned in Connecticut last year due to air flow concerns. Some regions require 15 minutes of waiting time before turning the tables and allowing only one family member to share the pod. While many states have lifted many epidemic restrictions, be sure to consult with the appropriate local / provincial authorities to make sure you are clear.
2. Add heat
Although 25% of customers do not care if there are no heating elements in your balcony, the right temperature will keep your customers comfortable and warm so that they can fully enjoy the outdoor activities.
Propane patio heaters are a good alternative and can provide up to nine times more heat than their electric counterparts. They can be hung from the ceiling and walls, or neatly placed on tables and in dining areas. However, if you are in an area where these electric heaters are restricted, such as in New York City, then the electric heaters will work well and may be safe and stable. Outdoor fireworks are also an option, especially if you have a small balcony or you want a rural feel.
Before you plant appliances, be sure to check the applicable heating rules for outdoor spaces in your area.
3. Merge menu
More than 40% of consumers are willing to try a new menu, according to Square’s Future of Restaurant findings. The winter months may be a good time to introduce these changes.
Create a special winter menu with glowing ingredients that warm your guests - think of hot soups, fondues, or grilled chicken and chips. For extra warmth, offer hot drinks or cocktails to match the special menu.
With Square for Restaurants, you can easily track the success of these special items from your dashboard and make changes as needed. All changes are synced across your entire website, POS, and kitchen display system. By adopting the Square suite of tools, such as online orders and payments without touch, you can keep all orders organized and deliver that food at the best speed needed during the winter.
4. Bring a sense of superiority
Think of the perfect experience you would like to create for your customers and find ways to make them more comfortable. It can also mean small things, like throwing cushions to further protect the seats or using light and music to set the mood - warm white lights and headlights quickly create a welcoming atmosphere ideal for that cold night.
Whatever you do, find ways to bring out the best in yourself while ensuring safety and comfort. Most importantly, welcoming guests with happy, uplifting smiles assures them that they made the right choice.
Square has the tools to run your business - according to your terms. To help celebrate businesses that are paving the way for us, we have partnered with Forbes in the Next 1000 program to highlight courageous entrepreneurs and share their most valuable lessons. By sharing personal experiences, we help businesses celebrate resilience, build skills, and explore what’s next. See how the square works, and get more professional guides for the next season for small businesses
Comments
Post a Comment